Prof
Leonard LeeProfile page
Director, LRFI
Lloyd's Register Foundation Institute
Orcid identifier0000-0002-8677-6488
- Director, LRFILloyd's Register Foundation Institute
- (+65) 6601 2098 (Work)
- NUS Business School, 15 Kent Ridge Drive, Singapore 119245
RESEARCH INTERESTS
Affect And Decision Making
Consumer Psychology
Shopping Behavior And Motivations
Public Policy And Marketing